Summit · Performance Growth System

Generate. Convert. Scale.

Scale What Works.
Maximize Every Opportunity.

Everything in Ascent, plus Google Search + Performance Max and Meta managed together, ongoing creative testing, and lifecycle automation that keeps working after the estimate — and after the sale.

Built for established service businesses doing $500K–$10M+ ready to invest consistently in multi-channel acquisition.

Minimum recommended paid-media budget: $2,000+/month · Paid media is separate.

Google Search + PMax
Meta
Google LSA
Rundle System
Booked
Won
Reactivated
The Upgrade

From One Channel to a Complete Growth System.

Ascent

Generate & Convert

  • One managed paid channel (Google or Meta)
  • Google LSA
  • Advanced sales automation
  • Campaign landing pages
  • Ongoing optimization
This pageSummit

Scale & Maximize

Everything in Ascent

  • Google Search + Performance Max and Meta, managed together
  • Performance-based budget allocation
  • Ongoing creative production & testing
  • Full lifecycle automation & reactivation
  • Ongoing conversion & growth strategy

Ascent adds one channel. Summit runs every core channel as one system — and keeps working your leads and past customers long after the first sale.

Talk to Our Team
The Summit System

A Complete Growth System, Not Just More Ads.

01 — Acquire

Reach customers where they search and where they scroll.

Google Search + PMaxMetaGoogle LSA

02 — Convert

Turn more of the traffic you pay for into real inquiries.

Landing PagesFormsBookingAI Chat

03 — Nurture

Follow up through every stage, from first reply to signed estimate.

CRMSMSEmailAppointmentsEstimates

04 — Maximize

Get more from every lead and every customer you've already won.

ReviewsLong-Term NurtureReactivationPast Customers
Multi-Channel Acquisition

Every Core Channel, Managed as One System.

Google Search + Performance Max, Meta and Google LSA each reach customers at a different moment. Summit runs them together and moves budget toward what's performing — rather than splitting it evenly.

Google Search + PMax

Capture demand across Google Search and Performance Max.

High-intent demandSearch & PMaxLanding-page alignment

Budget follows performance

Google Search + PMax
Meta
LSA

Illustrative — allocation changes based on your results, season and market.

Ongoing Creative & Testing

Scale Winners. Replace What's Fatigued. Keep Improving.

Summit doesn't set and forget. New creative and campaigns are tested continuously, so budget follows what's working.

Creative A

Winner

→ Scale

Creative B

Testing

→ Keep testing

Creative C

Fatigued

→ Replace

Creative D

Launching

→ New concept

New ad conceptsHooks & offersCreative refreshesAudiencesBudget optimizationLanding-page alignment
Lifecycle Automation

The Follow-Up Doesn't Stop at the Estimate.

Every opportunity follows the path that fits where it is — won, not ready yet, or lost for now.

New LeadAscent
NurtureAscent
AppointmentAscent
EstimateAscent
Review request
Past-customer follow-up

Database reactivation: Past leads and customers already in your CRM are re-engaged with relevant campaigns.

Illustrative example of how the system works — not a client case study.

Conversion & Strategy

More Traffic Only Matters If the System Converts.

Summit includes ongoing work on the whole path from click to customer — not just the ads.

Landing pages & CTAsOffersBooking flowLead responseSales-process frictionPipeline movement

Reporting and revenue tracking go as deep as the data you share with us.

Supporting Layer

Supporting Layers, Where They Help.

Organic & Reputation

Review automationReputation supportLight organic socialLocal SEO / content

A supporting layer, not a full social-media or SEO agency package.

Expansion Channels

YelpMicrosoft AdsYouTubeOther relevant platforms

Tested where the market justifies it — never added just to have more platforms.

Who It's For

Built for Businesses Ready to Scale.

A strong fit if:

  • Established service business doing $500K–$10M+
  • Capacity for more customers
  • Ready to invest $2,000+/month in paid media
  • Wants Google and Meta working together
  • Wants ongoing creative testing and deeper automation
  • Wants a hands-on growth partner

Probably not the right fit if:

  • You want a one-time campaign
  • You want guaranteed lead volume or ROAS
  • Your ad budget is below the recommended level
  • You don't have capacity for more work

Just want one managed channel? That's Ascent →

Why Rundle

Transparent by Design.

Founder-led strategy

Senior people stay close to the account.

Ad spend kept separate

You pay the platforms directly, so every media dollar is visible.

Your accounts

Ad accounts are client-owned where applicable.

No inflated promises

No guaranteed leads or ROAS; we manage toward qualified opportunities and revenue.

Budget follows performance

Allocation is based on results, not an even split.

One connected system

Channels, CRM, lifecycle and reporting managed together.

Basecamp

Capture & Respond

Capture existing local demand.

Explore
Ascent

Generate & Convert

One managed paid channel. · $1,000+/mo ad spend

Explore
You're here
Summit

Scale & Maximize

Full multi-channel acquisition and scaling. · $2,000+/mo ad spend

Not sure which fits? Talk to Our Team →

FAQ

Common Questions.

Does Summit include everything in Ascent?
Yes — plus Google and Meta together, ongoing creative testing, lifecycle automation and reactivation, and growth strategy.
How do you allocate budget between channels?
Based on performance, season and market. Budget moves toward what's working rather than being split evenly.
What is the minimum paid-media budget?
We recommend at least $2,000/month (about $67/day) across channels. It's paid directly to the ad platforms.
Do you create new ads and creative?
Yes. New concepts, hooks, offers and refreshes are part of ongoing testing.
What is database reactivation?
Re-engaging past leads and customers already in your CRM with relevant follow-up and offers.
Do you manage channels like Yelp or Microsoft Ads?
Where the market justifies it, we may recommend testing them. They aren't added by default.
How does reporting work — can you track revenue?
Reporting covers channels, leads and pipeline. Revenue tracking goes as deep as the data you share with us.
Do you guarantee leads or ROAS?
No. We build and manage the system to generate and convert more qualified opportunities. Messaging usage fees (SMS/email) are separate from management and ad spend.
Summit

Ready to Scale What's Working?

Summit is a custom-managed performance growth system. Tell us about your business, your current marketing and your growth goals — we'll tell you honestly whether Summit fits, or whether Ascent is the better starting point.

Minimum recommended paid-media budget: $2,000+/month · Paid media is funded directly through the ad platforms. Management pricing is discussed based on fit, scope, and growth needs.