CRM & AUTOMATION

CRM & Marketing Automation for Service Businesses.

Speed-to-lead is the biggest conversion lever in local service businesses. We build the CRM, automation, and follow-up systems that respond instantly, confirm appointments, and keep your pipeline moving.

CORE AUTOMATION FLOWS

Marketing Automation That Captures and Follows Up Every Lead

Engineered specifically for businesses where a missed call or delayed email means a lost job — instant response, missed-call text-back, reminders, and pipeline automation.

Instant Lead Response

The moment a prospect submits a form, an automated, natural 2-way SMS and email confirms their request and initiates the booking conversation.

A new inquiry gets a reply within seconds, while it's still the first business the customer has heard from.

Missed-Call Text Back

When a technician, attorney, or front-desk staff misses an incoming phone call, our system automatically texts the caller within 15 seconds to engage them before they call your competitor.

Missed calls are texted back automatically, so the caller hears from you before they dial the next business.

Automated Appointment Nurture & Reminders

Multi-touch SMS and calendar reminders educate the customer on what to expect, reduce no-shows, and make rescheduling frictionless.

Confirmation and reminder messages keep appointments on the calendar and make rescheduling one tap.

Dormant Lead Database Reactivation

Automated quarterly campaigns sent to unclosed quotes, past estimates, and inactive clients to generate immediate bookings without ad spend.

Generates high-margin revenue from leads already paid for

Every business is different. We don't publish performance promises — we build and manage the system, and report on what the data shows.

The Anatomy of a Fast-Response Service Pipeline

Here is what happens automatically within 120 seconds of an inquiry arriving at your business with Rundle.

00:00

Inquiry Arrives

Web form, Google ad, or missed call logged in CRM

00:15

Instant SMS Sent

“Hi [Name], this is [Team]. We got your request — do you prefer mornings or afternoons?”

00:30

Staff Notified

Mobile push alert to dispatch or intake coordinator with customer history

01:30

Calendar Locked

Customer picks preferred window; automated calendar invite & SMS reminder dispatched

Plays once on scroll. Replay to watch it again.

NI

New Inquiry

Inbound conversation

Auto-response on

Hi — do you handle roof leak repairs and inspections? We have shingles missing from the storm.

2:14 PM
Auto-reply

Thanks for reaching out! We've got your message and someone will be with you in just a moment. What's the best time today for a call or visit?

2:14 PM

Anytime after 4 works.

2:16 PM

Perfect — you're booked for 4:30 PM today. You'll get a reminder an hour before.

2:31 PM
Booked · added to calendar

Illustrative example — shows how the system works.

FREE GROWTH AUDIT

See How Much Revenue Slow Follow-Up Is Costing You.

Request a complimentary growth audit. We'll mystery-shop your current response speed and evaluate your CRM follow-up workflows.

FreeNo obligationReviewed by Matt & Simon

Connect With Rundle

Follow along as we share growth insights for service businesses.